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KMID : 1022920090010010033
Journal of Korean Academy of Social & Managed Care Pharmacy
2009 Volume.1 No. 1 p.33 ~ p.37
A Study on Willingness to Pay for Medication Therapy Management Service of Polypharmacy Patients
Kang Hee-Jin

Lee Eui-Kyung
Abstract
This study aimed to measure the patients¡¯ willingness to pay for the Medication Therapy Management Service (MTM). A Contingent Valuation Method (CVM) was used through face-to-face interview for patients who have chronic diseases. The interview was conducted at the three community pharmacies and one hospital in the Metropolitan area from March 8th to April 5th, 2008. The response rate was 33%. Stata 10 was used for the statistical analysis. Fifty-eight percent( 57.58%) of respondents were willing to pay MTM Service provided by pharmacists. Willingness to pay for the MTM Service was 6,000 won for all the respondents, whereas that was 10,420 won for those who would like toreceive this service. Income was a major predictor for the willingness to pay for the MTM services. Willingness to pay for the MTM Service was 10,420 won for those who would like to receive this service. The importance of the MTM Service is to be emphasized for the patients in Korea.
KEYWORD
Contingent Valuation Method, Willingness to pay, Medication Therapy Management Service (MTM)
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